eBay (NASDAQ:EBAY – Get Free Report) had its target price lifted by research analysts at Rothschild & Co Redburn from $100.00 to $115.00 in a research report issued to clients and investors on Wednesday,MarketScreener reports. The firm presently has a “neutral” rating on the e-commerce company’s stock. Rothschild & Co Redburn’s target price would suggest a potential upside of 2.24% from the stock’s previous close.
A number of other brokerages have also issued reports on EBAY. Stifel Nicolaus set a $98.00 target price on shares of eBay in a research report on Thursday, April 30th. Wedbush raised their price target on shares of eBay from $95.00 to $100.00 and gave the stock a “neutral” rating in a research report on Friday, February 20th. Sanford C. Bernstein reaffirmed an “outperform” rating on shares of eBay in a research report on Thursday, February 19th. Morgan Stanley increased their target price on shares of eBay to $117.00 and gave the company an “overweight” rating in a research note on Tuesday, April 28th. Finally, Barclays boosted their price target on eBay from $104.00 to $114.00 and gave the company an “overweight” rating in a research note on Thursday, April 30th. Fourteen investment analysts have rated the stock with a Buy rating, eighteen have issued a Hold rating and one has given a Sell rating to the stock. According to data from MarketBeat.com, the company presently has a consensus rating of “Hold” and an average price target of $107.58.
Get Our Latest Stock Analysis on eBay
eBay Stock Performance
eBay (NASDAQ:EBAY – Get Free Report) last released its earnings results on Wednesday, April 29th. The e-commerce company reported $1.66 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $1.58 by $0.08. eBay had a return on equity of 46.11% and a net margin of 17.58%.The firm had revenue of $3.09 billion for the quarter, compared to analyst estimates of $3.04 billion. During the same quarter last year, the firm posted $1.38 EPS. The company’s revenue was up 19.5% on a year-over-year basis. eBay has set its Q2 2026 guidance at 1.090-1.140 EPS. On average, sell-side analysts expect that eBay will post 4.83 earnings per share for the current fiscal year.
Insider Buying and Selling
In other news, SVP Jordan Douglas Bradle Sweetnam sold 12,113 shares of the stock in a transaction that occurred on Wednesday, April 15th. The stock was sold at an average price of $100.36, for a total value of $1,215,660.68. Following the completion of the transaction, the senior vice president directly owned 30,835 shares of the company’s stock, valued at approximately $3,094,600.60. This represents a 28.20% decrease in their position. The sale was disclosed in a filing with the SEC, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, SVP Mazen Rawashdeh sold 23,167 shares of the stock in a transaction that occurred on Tuesday, March 17th. The stock was sold at an average price of $93.59, for a total value of $2,168,199.53. Following the completion of the transaction, the senior vice president directly owned 28,915 shares of the company’s stock, valued at approximately $2,706,154.85. The trade was a 44.48% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last 90 days, insiders have sold 86,952 shares of company stock valued at $8,251,267. 0.64% of the stock is currently owned by company insiders.
Institutional Investors Weigh In On eBay
Several institutional investors and hedge funds have recently made changes to their positions in EBAY. Cedar Mountain Advisors LLC grew its holdings in shares of eBay by 128.9% in the 1st quarter. Cedar Mountain Advisors LLC now owns 277 shares of the e-commerce company’s stock worth $25,000 after purchasing an additional 156 shares during the last quarter. Cassaday & Co Wealth Management LLC bought a new position in eBay during the 1st quarter valued at about $26,000. Abound Financial LLC acquired a new position in eBay in the fourth quarter valued at about $26,000. High Point Wealth Management LLC bought a new stake in eBay during the fourth quarter worth about $26,000. Finally, Jessup Wealth Management Inc bought a new stake in eBay during the fourth quarter worth about $27,000. Institutional investors and hedge funds own 87.48% of the company’s stock.
eBay News Roundup
Here are the key news stories impacting eBay this week:
- Positive Sentiment: eBay’s stock is getting support from Citi, which raised its price target to $127 from $114 and kept a Buy rating, citing better execution and continued momentum in the company’s growth categories. Citi Hikes eBay Price Target to $127: Better Execution Drives Q1 Beat
- Positive Sentiment: Morgan Stanley also reiterated a Buy rating and left its $121 price target unchanged, suggesting the market still sees value in eBay’s standalone business and strategic optionality. eBay: Buy Rating Reiterated as Board Rejects GameStop Bid; $121 Price Target Unchanged on Standalone Value and Strategic Optionality
- Positive Sentiment: GameStop CEO Ryan Cohen’s high-profile takeover push has put eBay in the spotlight and may be boosting investor interest, even though eBay has rejected the offer. Ryan Cohen hits back at eBay, says his takeover proposal should not be dismissed
- Neutral Sentiment: eBay formally rejected GameStop’s roughly $56 billion bid, calling it “neither credible nor attractive,” and cited financing, governance, and execution concerns. This removes immediate deal certainty but keeps acquisition speculation alive if Cohen presses shareholders directly. eBay rejects GameStop’s bid as ‘neither credible nor attractive’
- Neutral Sentiment: Ryan Cohen escalated the dispute with public criticism of eBay’s board, but that rhetoric has not changed eBay’s rejection so far; it mainly adds headline volatility rather than a clear business impact. GameStop CEO Mocks eBay, Saying ‘It’s Run by a Bunch of Losers’ with ‘Perverse Financial Incentives’
eBay Company Profile
eBay Inc is a global e-commerce company that operates an online marketplace connecting individual consumers and businesses for the sale and purchase of new, used and collectible goods. Founded in 1995 by Pierre Omidyar and headquartered in San Jose, California, eBay grew from its early auction-style site into a diversified platform offering both auction-format listings and fixed-price “Buy It Now” transactions. The company completed an initial public offering in the late 1990s and has since evolved its platform and services to support a broad range of product categories and buyer preferences.
The company’s core business centers on its marketplace platform, which provides listing, search and transaction capabilities for millions of items across consumer goods, electronics, fashion, collectibles and more.
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