Pictet Asset Management Holding SA Decreases Stock Position in Netflix, Inc. $NFLX

Pictet Asset Management Holding SA cut its position in Netflix, Inc. (NASDAQ:NFLX) by 6.0% in the 1st quarter, Holdings Channel.com reports. The firm owned 5,638,250 shares of the Internet television network’s stock after selling 358,175 shares during the quarter. Pictet Asset Management Holding SA’s holdings in Netflix were worth $541,919,000 as of its most recent SEC filing.

A number of other large investors have also added to or reduced their stakes in the company. Imprint Wealth LLC acquired a new stake in shares of Netflix during the third quarter valued at about $25,000. Horizon Financial Services LLC lifted its stake in shares of Netflix by 480.0% in the third quarter. Horizon Financial Services LLC now owns 29 shares of the Internet television network’s stock worth $35,000 after acquiring an additional 24 shares in the last quarter. Promus Capital LLC purchased a new position in Netflix in the third quarter valued at about $48,000. Aviso Financial Inc. boosted its holdings in Netflix by 40.0% in the third quarter. Aviso Financial Inc. now owns 42 shares of the Internet television network’s stock valued at $50,000 after purchasing an additional 12 shares during the last quarter. Finally, Wealth Watch Advisors INC acquired a new stake in Netflix during the 3rd quarter valued at approximately $103,000. 80.93% of the stock is owned by institutional investors and hedge funds.

Insider Buying and Selling

In other news, Director Bradford L. Smith sold 35,990 shares of the company’s stock in a transaction that occurred on Wednesday, June 17th. The stock was sold at an average price of $77.52, for a total transaction of $2,789,944.80. Following the completion of the transaction, the director directly owned 79,690 shares of the company’s stock, valued at approximately $6,177,568.80. This represents a 31.11% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CFO Spencer Adam Neumann sold 28,630 shares of the company’s stock in a transaction that occurred on Thursday, April 2nd. The shares were sold at an average price of $98.00, for a total value of $2,805,740.00. Following the transaction, the chief financial officer directly owned 73,787 shares of the company’s stock, valued at $7,231,126. This trade represents a 27.95% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders sold a total of 1,349,019 shares of company stock valued at $123,105,721 over the last 90 days. 1.24% of the stock is owned by corporate insiders.

Netflix Trading Up 4.1%

NASDAQ:NFLX opened at $73.81 on Friday. The business’s 50 day moving average is $85.69 and its two-hundred day moving average is $89.00. The company has a quick ratio of 1.41, a current ratio of 1.41 and a debt-to-equity ratio of 0.43. Netflix, Inc. has a 52 week low of $70.86 and a 52 week high of $134.12. The company has a market cap of $310.80 billion, a PE ratio of 23.84, a P/E/G ratio of 0.94 and a beta of 1.50.

Netflix (NASDAQ:NFLX) last posted its quarterly earnings results on Thursday, April 16th. The Internet television network reported $1.23 EPS for the quarter, beating the consensus estimate of $0.76 by $0.47. The business had revenue of $12.25 billion during the quarter, compared to analyst estimates of $12.17 billion. Netflix had a net margin of 28.52% and a return on equity of 40.92%. The company’s quarterly revenue was up 16.2% on a year-over-year basis. During the same period in the previous year, the business posted $6.61 EPS. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. On average, analysts predict that Netflix, Inc. will post 3.6 EPS for the current year.

Key Headlines Impacting Netflix

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Netflix is leaning harder into AI-driven personalization, creator tools, and ad-tech, which could improve engagement, reduce churn, and support higher monetization over time. Netflix Bets Bigger on AI Strategy: Can It Strengthen User Retention?
• Positive Sentiment: Investors also appear encouraged by Netflix’s growing push into live sports and events, plus AI initiatives, which could strengthen user retention and widen the company’s growth runway. Why is Netflix stock rising 5% on Friday?
• Positive Sentiment: Netflix’s monthly subscriber churn remains relatively low at about 2%, suggesting the platform is still retaining customers better than peers even as competition stays intense. Netflix Monthly Subscriber Churn Still Best At 2%
• Positive Sentiment: Netflix’s recent ad-tech partnership with Omnicom Media adds another potential revenue lever by bringing more personalized ads onto the platform. Netflix (NFLX) Teams Up With Omnicom Media To Bring AI Ads Onto The Platform
• Neutral Sentiment: Analysts are looking ahead to next month’s earnings report, with expectations for modest profit growth; that keeps attention on execution rather than creating a clear near-term surprise. What to Expect From Netflix’s Next Quarterly Earnings Report
• Negative Sentiment: The stock is still under heavy technical pressure, with reports noting it has fallen sharply from its peak and hit a weak technical level, which may keep some investors cautious. Netflix Stock Plunges 45% From Peak, Hit Worst Technical Level in Four Years
• Negative Sentiment: Several recent stories also highlight that NFLX remains well below its prior highs and faces lingering negative sentiment, suggesting sentiment-driven volatility may continue. Netflix Stock Craters To Lowest Level In 20 Months

Wall Street Analysts Forecast Growth

Several equities research analysts have issued reports on NFLX shares. Piper Sandler restated an “overweight” rating and set a $115.00 price objective (up from $103.00) on shares of Netflix in a report on Friday, April 17th. Citigroup reissued a “market perform” rating on shares of Netflix in a research report on Thursday, June 18th. Daiwa Securities Group lifted their price target on shares of Netflix from $97.00 to $102.00 and gave the stock an “outperform” rating in a research note on Thursday, April 23rd. New Street Research upped their price target on shares of Netflix from $96.00 to $102.00 in a report on Friday, April 17th. Finally, Seaport Research Partners increased their price objective on shares of Netflix from $115.00 to $119.00 and gave the company a “buy” rating in a research note on Friday, April 17th. Two equities research analysts have rated the stock with a Strong Buy rating, thirty-three have assigned a Buy rating, sixteen have given a Hold rating and one has given a Sell rating to the stock. According to MarketBeat, Netflix presently has a consensus rating of “Moderate Buy” and a consensus price target of $114.26.

About Netflix

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.