Recent Analysts’ Ratings Updates for HubSpot (HUBS)

Several brokerages have updated their recommendations and price targets on shares of HubSpot (NYSE: HUBS) in the last few weeks:

• 7/28/2026 – HubSpot had its “overweight” rating reaffirmed by UBS Group AG.
• 7/24/2026 – HubSpot had its “neutral” rating reaffirmed by Citigroup Inc..
• 7/24/2026 – HubSpot had its price target lowered by Citigroup Inc. from $230.00 to $217.00. They now have a “buy” rating on the stock.
• 7/21/2026 – HubSpot had its “buy” rating reaffirmed by UBS Group AG.
• 7/20/2026 – HubSpot had its “equal weight” rating reaffirmed by Wells Fargo & Company. They now have a $225.00 price target on the stock, down from $300.00.
• 7/20/2026 – HubSpot was downgraded by Wells Fargo & Company from “strong-buy” to “hold”.
• 7/15/2026 – HubSpot had its “neutral” rating reaffirmed by UBS Group AG.
• 7/13/2026 – HubSpot was upgraded by Zacks Research from “hold” to “strong-buy”.
• 7/4/2026 – HubSpot was downgraded by Wall Street Zen from “strong-buy” to “buy”.
• 6/24/2026 – HubSpot had its “sell (d)” rating reaffirmed by Weiss Ratings.
• 6/20/2026 – HubSpot was upgraded by Wall Street Zen from “buy” to “strong-buy”.
• 6/17/2026 – HubSpot had its “neutral” rating reaffirmed by UBS Group AG.

Insider Transactions at HubSpot

In other HubSpot news, Director Brian Halligan sold 8,500 shares of the company’s stock in a transaction that occurred on Tuesday, July 21st. The shares were sold at an average price of $221.09, for a total transaction of $1,879,265.00. Following the transaction, the director owned 85,000 shares in the company, valued at approximately $18,792,650. This represents a 9.09% decrease in their position. The sale was disclosed in a document filed with the SEC, which can be accessed through the SEC website. Also, CEO Yamini Rangan purchased 2,750 shares of the firm’s stock in a transaction on Tuesday, May 12th. The stock was bought at an average cost of $189.84 per share, with a total value of $522,060.00. Following the acquisition, the chief executive officer owned 102,982 shares of the company’s stock, valued at approximately $19,550,102.88. The trade was a 2.74% increase in their position. The disclosure for this purchase is available in the SEC filing. Over the last three months, insiders have acquired 14,063 shares of company stock worth $2,585,781 and have sold 26,415 shares worth $5,533,379. Company insiders own 3.70% of the company’s stock.

HubSpot, Inc is a software company that develops a cloud-based customer relationship management (CRM) platform designed to help organizations attract, engage and delight customers. Its primary business activities center on providing integrated marketing, sales and customer service tools that support inbound marketing strategies, content management, lead nurturing, sales automation and customer support workflows.

The company’s product suite is organized around modular “hubs” built on a central CRM: Marketing Hub, Sales Hub, Service Hub, CMS Hub and Operations Hub.