Kohl’s (NYSE:KSS – Get Free Report) and Canadian Tire (OTCMKTS:CDNAF – Get Free Report) are both mid-cap consumer discretionary companies, but which is the better stock? We will compare the two businesses based on the strength of their valuation, risk, institutional ownership, analyst recommendations, earnings, profitability and dividends.
Dividends
Kohl’s pays an annual dividend of $0.50 per share and has a dividend yield of 2.5%. Canadian Tire pays an annual dividend of $5.13 per share and has a dividend yield of 3.8%. Kohl’s pays out 21.8% of its earnings in the form of a dividend. Canadian Tire pays out 68.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.
Analyst Recommendations
This is a breakdown of current ratings and recommmendations for Kohl’s and Canadian Tire, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Kohl’s | 5 | 8 | 1 | 1 | 1.87 |
| Canadian Tire | 0 | 4 | 1 | 0 | 2.20 |
Insider & Institutional Ownership
98.0% of Kohl’s shares are held by institutional investors. 1.5% of Kohl’s shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.
Profitability
This table compares Kohl’s and Canadian Tire’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Kohl’s | 1.75% | 6.75% | 2.02% |
| Canadian Tire | 4.09% | 10.84% | 3.38% |
Valuation & Earnings
This table compares Kohl’s and Canadian Tire”s top-line revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Kohl’s | $15.53 billion | 0.15 | $272.00 million | $2.29 | 8.88 |
| Canadian Tire | $11.68 billion | 0.61 | $376.67 million | $7.53 | 17.92 |
Canadian Tire has lower revenue, but higher earnings than Kohl’s. Kohl’s is trading at a lower price-to-earnings ratio than Canadian Tire, indicating that it is currently the more affordable of the two stocks.
Summary
Canadian Tire beats Kohl’s on 10 of the 15 factors compared between the two stocks.
About Kohl’s
Kohl’s Corporation operates as an omnichannel retailer in the United States. It offers branded apparel, footwear, accessories, beauty, and home products through its stores and website. The company provides its products primarily under the brand names of Croft & Barrow, Jumping Beans, SO, Sonoma Goods for Life, and Tek Gear, as well as Food Network, LC Lauren Conrad, Nine West, and Simply Vera Vera Wang. Kohl’s Corporation was founded in 1988 and is headquartered in Menomonee Falls, Wisconsin.
About Canadian Tire
Canadian Tire Corporation, Limited provides a range of retail goods and services in Canada. It operates in three segments: Retail, CT REIT, and Financial Services. The Retail segment retails automotive maintenance products and accessories, parts, and tires, as well as automotive services and roadside assistance; electrical, hardware, home environment, paint, plumbing, and tool products; cleaning, food & drink, home décor, home essentials, home organization, kitchen, and pet care products; camping, exercise, hockey, hunting, fishing, seasonal recreation, and team sports and golf products; and backyard living, backyard fun, cycling, gardening, outdoor tools, seasonal, and toy products. This segment offers its products under the Canadian Tire, Canadian Tire Gas, Pro Hockey Life, Mark's, PartSource, Helly Hansen, Party City, and SportChek brand names. This segment also participates in loyalty programs, as well as sells its products online. The CT REIT segment operates as a closed-end real estate investment trust that holds a portfolio of properties comprising Canadian Tire stores, Canadian Tire anchored retail developments, industrial properties, mixed-use commercial property, and development properties. The Financial Services segment provides consumer credit cards, in-store financing, insurance products, and retail and broker deposits; and savings accounts and guaranteed investment certificates. Canadian Tire Corporation, Limited was founded in 1922 and is headquartered in Toronto, Canada.
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