Amazon.com, Inc. $AMZN Stock: Prime Capital Investment Advisors LLC Cuts Stake

Prime Capital Investment Advisors LLC trimmed its position in Amazon.com, Inc. (NASDAQ:AMZN) by 1.8% in the third quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission. The fund owned 490,841 shares of the e-commerce giant’s stock after selling 9,159 shares during the quarter. Amazon.com comprises approximately 1.2% of Prime Capital Investment Advisors LLC’s holdings, making the stock its 17th largest position. Prime Capital Investment Advisors LLC’s holdings in Amazon.com were worth $122,293,000 at the end of the most recent reporting period.

Several other hedge funds have also recently added to or reduced their stakes in AMZN. Bank of America Corp DE bought a new stake in shares of Amazon.com in the second quarter valued at approximately $22,218,775,000. Bank of New York Mellon Corp acquired a new position in Amazon.com during the 2nd quarter valued at $16,341,405,000. Legal & General Group Plc acquired a new position in Amazon.com during the 2nd quarter valued at $12,831,376,000. Mitsubishi UFJ Asset Management Co. Ltd. acquired a new position in Amazon.com during the 2nd quarter valued at $6,631,466,000. Finally, Jupiter Topco LLC bought a new stake in Amazon.com in the 2nd quarter valued at $5,910,083,000. Institutional investors own 72.20% of the company’s stock.

Insiders Place Their Bets

In related news, CFO Brian Olsavsky sold 6,172 shares of the company’s stock in a transaction dated Friday, August 21st. The shares were sold at an average price of $260.31, for a total transaction of $1,606,633.32. Following the transaction, the chief financial officer owned 109,207 shares in the company, valued at $28,427,674.17. This represents a 5.35% decrease in their position. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, SVP David Zapolsky sold 9,258 shares of the stock in a transaction dated Monday, August 24th. The stock was sold at an average price of $259.77, for a total transaction of $2,404,950.66. Following the sale, the senior vice president directly owned 41,190 shares in the company, valued at approximately $10,699,926.30. This represents a 18.35% decrease in their position. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold a total of 70,589 shares of company stock valued at $18,302,125 over the last three months. Company insiders own 8.90% of the company’s stock.

Amazon.com Stock Performance

Shares of AMZN opened at $240.35 on Monday. The stock has a fifty day moving average price of $254.28 and a two-hundred day moving average price of $243.09. The company has a debt-to-equity ratio of 0.28, a quick ratio of 0.82 and a current ratio of 0.99. Amazon.com, Inc. has a 52-week low of $196.00 and a 52-week high of $287.20. The company has a market cap of $2.59 trillion, a price-to-earnings ratio of 19.43, a PEG ratio of 1.86 and a beta of 1.49.

Amazon.com (NASDAQ:AMZN) last posted its quarterly earnings data on Thursday, October 29th. The e-commerce giant reported $1.89 EPS for the quarter, missing analysts’ consensus estimates of $1.97 by ($0.08). The business had revenue of $201.94 billion during the quarter, compared to analyst estimates of $202.22 billion. Amazon.com had a return on equity of 15.72% and a net margin of 16.90%. Amazon.com’s revenue for the quarter was up 12.1% compared to the same quarter last year. During the same period in the prior year, the firm posted $1.95 EPS. Analysts predict that Amazon.com, Inc. will post 8.00 EPS for the current fiscal year.

Amazon.com News Roundup

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: AWS growth accelerated significantly. Amazon Web Services revenue rose 39% to approximately $46 billion, its fastest growth in nearly five years. Management said AWS could grow more than 40% annually in 2027 and 2028, supported by AI demand, a large backlog and rising cloud workloads. Analysts including JPMorgan, Canaccord, Monness and RBC maintained bullish ratings or targets, viewing AWS as a potential long-term, trillion-dollar business. AWS growth hits 39 percent
• Positive Sentiment: Amazon continues expanding its AI and adjacent businesses. The company plans to sell its Trainium AI chips externally by late 2027, while Amazon Pharmacy users increased more than 60% year over year and Prime Video reportedly reached profitability. Management also highlighted longer-term opportunities in retail automation, satellite internet and AI infrastructure. Amazon Trainium AI chips
• Neutral Sentiment: Analyst sentiment remains broadly constructive, but targets were trimmed. Several firms reaffirmed Buy or Outperform ratings, with targets generally well above the current trading level. However, Wells Fargo, Morgan Stanley, Wedbush, Scotiabank, Cantor Fitzgerald and others lowered targets, signaling reduced near-term confidence after the earnings release. Amazon price target changes
• Negative Sentiment: Amazon missed both major Q3 estimates. Earnings per share came in at $1.89 versus roughly $1.97–$2.01 expected, while revenue was $201.94 billion compared with about $202.2 billion anticipated. Fourth-quarter revenue guidance was also viewed as soft, raising concerns about holiday-season retail demand. Amazon fourth-quarter guidance
• Negative Sentiment: AI investment is pressuring cash flow and leverage. Amazon spent about $77 billion on property and equipment in Q3 and continues targeting approximately $220 billion in 2026 capital expenditures. Trailing free cash flow fell to a $42.4 billion deficit, while long-term debt increased substantially. Investors are questioning when the spending will generate adequate returns, overshadowing AWS’s strong growth. Amazon AI spending concerns
• Negative Sentiment: Broader technology-sector weakness amplified the selling. Amazon’s report contributed to a wider Nasdaq decline as investors reconsidered whether massive AI infrastructure spending across Big Tech can produce timely profits. Concerns about AI-related debt, cash burn and valuation affected sentiment beyond Amazon itself. Nasdaq and AI spending concerns

Analyst Ratings Changes

AMZN has been the topic of several research analyst reports. The Goldman Sachs Group restated a “conviction-buy” rating and issued a $370.00 price target on shares of Amazon.com in a research report on Friday. UBS Group reaffirmed a “buy” rating and set a $348.00 price objective (up from $318.00) on shares of Amazon.com in a research report on Monday, October 26th. Wedbush reduced their target price on shares of Amazon.com from $310.00 to $298.00 and set an “outperform” rating for the company in a research note on Friday. Weiss Ratings reiterated a “buy (b)” rating on shares of Amazon.com in a research note on Friday. Finally, Guggenheim reissued a “buy” rating and set a $320.00 target price on shares of Amazon.com in a research report on Friday. One investment analyst has rated the stock with a Strong Buy rating, fifty-six have given a Buy rating and three have given a Hold rating to the company’s stock. According to data from MarketBeat.com, Amazon.com currently has an average rating of “Moderate Buy” and an average target price of $320.86.

Amazon.com Profile

Amazon.com, Inc is a global technology and e-commerce company founded by Jeff Bezos in 1994. Originally launched as an online bookstore, the company has expanded into a broad digital marketplace offering consumer products across numerous categories, including electronics, household goods, apparel, groceries and other merchandise. Amazon also sells products under its own brands and provides logistics, fulfillment and delivery services that support its retail operations and third-party sellers.

The company’s principal businesses include online and physical retail, Amazon Web Services (AWS), digital advertising, subscription services and consumer technology.