Sony Corporation $SONY Stock Acquired by Vise Technologies Inc.

Vise Technologies Inc. boosted its holdings in shares of Sony Corporation (NYSE:SONY) by 28.5% in the 3rd quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The firm owned 219,870 shares of the company’s stock after purchasing an additional 48,708 shares during the quarter. Vise Technologies Inc.’s holdings in Sony were worth $5,174,000 at the end of the most recent quarter.

A number of other hedge funds and other institutional investors have also recently added to or reduced their stakes in SONY. MGO One Seven LLC grew its stake in shares of Sony by 22.8% in the third quarter. MGO One Seven LLC now owns 19,416 shares of the company’s stock worth $457,000 after acquiring an additional 3,599 shares during the last quarter. Aprio Wealth Management LLC increased its position in Sony by 29.4% during the third quarter. Aprio Wealth Management LLC now owns 26,120 shares of the company’s stock worth $615,000 after acquiring an additional 5,927 shares during the period. D.A. Davidson & CO. bought a new position in Sony during the third quarter worth $212,000. Latitude Advisors LLC acquired a new position in Sony during the 3rd quarter valued at $36,000. Finally, SYM FINANCIAL Corp raised its stake in Sony by 16.1% during the 3rd quarter. SYM FINANCIAL Corp now owns 16,611 shares of the company’s stock valued at $391,000 after purchasing an additional 2,300 shares during the last quarter. Institutional investors and hedge funds own 14.05% of the company’s stock.

Sony Stock Performance

SONY opened at $25.38 on Wednesday. The stock has a market cap of $149.92 billion, a PE ratio of 20.09, a P/E/G ratio of 1.66 and a beta of 0.98. The company has a current ratio of 1.25, a quick ratio of 0.97 and a debt-to-equity ratio of 0.11. Sony Corporation has a 1 year low of $19.32 and a 1 year high of $30.34. The stock’s 50 day simple moving average is $24.32 and its 200-day simple moving average is $22.35.

Wall Street Analyst Weigh In

A number of brokerages have weighed in on SONY. Wall Street Zen downgraded shares of Sony from a “buy” rating to a “hold” rating in a report on Sunday, August 9th. Benchmark restated a “buy” rating on shares of Sony in a report on Monday, August 3rd. Weiss Ratings reaffirmed a “sell (d+)” rating on shares of Sony in a research report on Monday, August 17th. Zacks Research lowered shares of Sony from a “strong-buy” rating to a “hold” rating in a research report on Wednesday, September 30th. Finally, UBS Group reduced their target price on shares of Sony from $560.00 to $525.00 and set a “neutral” rating for the company in a research note on Thursday, August 6th. Twelve research analysts have rated the stock with a Buy rating, four have issued a Hold rating and one has issued a Sell rating to the company’s stock. According to data from MarketBeat.com, the company has an average rating of “Moderate Buy” and an average target price of $373.00.

Key Stories Impacting Sony

Here are the key news stories impacting Sony this week:

• Positive Sentiment: Sony is included among companies positioned to benefit from expanding streaming demand, supported by premium content, live sports and rising connected-TV advertising. This is a favorable industry backdrop, though the article does not identify a new Sony deal or quantify its potential impact. Article: Top 3 Streaming Stocks to Watch as Digital Entertainment Demand Grows
• Neutral Sentiment: Q2 earnings expectations hinge on PlayStation engagement, music growth and image-sensor demand. The preview also flags earthquake disruptions and foreign-exchange swings as risks, leaving investors to weigh growth prospects against operating uncertainty ahead of results. Article: Sony’s Q2 Earnings on Deck
• Neutral Sentiment: Sony is offering up to $400 for eligible PS5 trade-ins through the PlayStation app, reportedly targeting dormant players. The promotion could encourage users to return to the ecosystem, but its financial and engagement effects are unclear. Article: Sony is offering up to $400 to buy back your PS5
• Neutral Sentiment: Sony and other music companies told a court they are working toward a resolution in a dispute involving AI music data and Suno. A resolution could reduce legal uncertainty, but no settlement was announced. Article: UMG, Sony, and DistroKid tell court they are working on a resolution
• Negative Sentiment: Reports describe Sony’s PSVR business as fading, while a separate report suggests the company may be exiting 4K Blu-ray players. These point to possible weakness or retrenchment in niche product categories, though neither headline indicates a major near-term earnings effect. Article: Sony’s PSVR Is Pretty Much Cooked
• Negative Sentiment: Repeated PS5 security updates are aimed at blocking jailbreaks. The updates help protect the platform, but the ongoing vulnerability battle raises concerns about piracy and potential harm to game sales and ecosystem security. Article: Sony Issues Yet Another PS5 Firmware Update

Insider Buying and Selling at Sony

In related news, insider Kenji Tanaka sold 20,000 shares of the business’s stock in a transaction on Monday, August 17th. The shares were sold at an average price of $23.83, for a total value of $476,600.00. Following the sale, the insider directly owned 43,899 shares of the company’s stock, valued at approximately $1,046,113.17. The trade was a 31.30% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this hyperlink. 7.00% of the stock is currently owned by insiders.

About Sony

Sony Group Corporation is a Japan-based global entertainment and technology company whose businesses span games, music, motion pictures, electronics, imaging and financial services. The company develops and markets consumer and professional products, digital content, software and services through a portfolio of internationally recognized brands.

Sony’s Game & Network Services business operates the PlayStation platform, including hardware, software, online services and related content.