HubSpot (NYSE:HUBS) Stock Price Target Cut by UBS Group

HubSpot (NYSE:HUBS) had its target price decreased by UBS Group from $310.00 to $240.00 in a research note issued on Thursday, Benzinga reports. The brokerage currently has a “neutral” rating on the software maker’s stock. UBS Group‘s price target would suggest a potential upside of 19.34% from the stock’s previous close.

A number of other analysts have also commented on HUBS. Stephens lifted their price target on shares of HubSpot from $251.00 to $255.00 and gave the stock an “equal weight” rating in a research note on Monday, September 21st. Weiss Ratings upgraded shares of HubSpot from a “sell (d)” rating to a “sell (d+)” rating in a report on Friday, October 2nd. Truist Financial cut their target price on shares of HubSpot from $275.00 to $230.00 and set a “buy” rating for the company in a research report on Thursday. Needham & Company LLC reaffirmed a “buy” rating and issued a $300.00 target price on shares of HubSpot in a research report on Tuesday, October 6th. Finally, Stifel Nicolaus increased their price target on HubSpot from $200.00 to $225.00 and gave the company a “hold” rating in a report on Friday, September 11th. Eight research analysts have rated the stock with a Buy rating, twenty-three have issued a Hold rating and three have issued a Sell rating to the company. According to MarketBeat, HubSpot presently has an average rating of “Hold” and an average target price of $257.65.

HubSpot Stock Performance

Shares of HUBS stock traded down $3.85 during mid-day trading on Thursday, hitting $201.11. The company’s stock had a trading volume of 2,127,106 shares, compared to its average volume of 1,037,110. HubSpot has a 52-week low of $169.63 and a 52-week high of $406.94. The business has a 50-day moving average price of $232.10 and a 200 day moving average price of $229.88. The stock has a market cap of $10.03 billion, a price-to-earnings ratio of 48.00, a PEG ratio of 2.37 and a beta of 1.14.

HubSpot (NYSE:HUBS) last released its quarterly earnings data on Wednesday, November 4th. The software maker reported $3.81 EPS for the quarter, beating the consensus estimate of $3.27 by $0.54. HubSpot had a return on equity of 8.66% and a net margin of 4.26%. The company had revenue of $947.57 million for the quarter, compared to analysts’ expectations of $925.50 million. During the same period last year, the firm posted $2.66 earnings per share. HubSpot’s revenue was up 17.1% compared to the same quarter last year. Equities research analysts predict that HubSpot will post 5.48 EPS for the current fiscal year.

Insider Activity at HubSpot

In other HubSpot news, Director Brian Halligan sold 8,500 shares of HubSpot stock in a transaction on Tuesday, October 20th. The shares were sold at an average price of $239.57, for a total value of $2,036,345.00. Following the sale, the director directly owned 59,500 shares in the company, valued at approximately $14,254,415. The trade was a 12.50% decrease in their position. The sale was disclosed in a legal filing with the SEC, which is accessible through this link. Also, Director Gerald Dischler acquired 925 shares of the business’s stock in a transaction dated Monday, August 10th. The shares were purchased at an average price of $215.93 per share, with a total value of $199,735.25. Following the transaction, the director owned 1,940 shares of the company’s stock, valued at approximately $418,904.20. This represents a 91.13% increase in their ownership of the stock. The SEC filing for this purchase provides additional information. Over the last ninety days, insiders sold 26,202 shares of company stock worth $6,149,894. 3.70% of the stock is owned by company insiders.

Institutional Inflows and Outflows

Institutional investors and hedge funds have recently added to or reduced their stakes in the stock. Diversified Trust Co grew its holdings in HubSpot by 0.7% during the 3rd quarter. Diversified Trust Co now owns 7,643 shares of the software maker’s stock valued at $1,567,000 after purchasing an additional 52 shares during the last quarter. Allworth Financial LP boosted its position in shares of HubSpot by 30.5% during the third quarter. Allworth Financial LP now owns 2,080 shares of the software maker’s stock valued at $426,000 after buying an additional 486 shares during the period. Private Advisory Group LLC purchased a new position in shares of HubSpot during the third quarter valued at approximately $6,390,000. Russell Investments Group Ltd. grew its stake in shares of HubSpot by 25.0% during the third quarter. Russell Investments Group Ltd. now owns 121,689 shares of the software maker’s stock valued at $24,648,000 after buying an additional 24,341 shares during the last quarter. Finally, Eurizon Capital SGR S.p.A. grew its stake in shares of HubSpot by 619.4% during the third quarter. Eurizon Capital SGR S.p.A. now owns 2,899 shares of the software maker’s stock valued at $574,000 after buying an additional 2,496 shares during the last quarter. Hedge funds and other institutional investors own 90.39% of the company’s stock.

Trending Headlines about HubSpot

Here are the key news stories impacting HubSpot this week:

• Positive Sentiment: Q3 revenue rose 17.1% year over year to $947.6 million, adjusted EPS of $3.81 topped estimates, and HubSpot added 5,300 net customers. The company also raised its full-year 2026 outlook. HubSpot: 3 Key Takeaways for Long-Term Investors
• Neutral Sentiment: Insider Erika Fisher sold 702 shares for about $160,000, reducing her direct stake by 5.19%; she retained 12,829 shares, making the sale a relatively limited signal. HubSpot insider share sale
• Negative Sentiment: Q4 revenue guidance of $945 million–$947 million fell short of market expectations, overshadowing the Q3 beat. Reports also point to AI-related growth headwinds and customers demanding clearer proof of value before purchasing, which could slow sales. HubSpot Q4 revenue outlook and AI headwinds Customers want proof of value
• Negative Sentiment: Several firms downgraded HubSpot or cut price targets after the results and outlook, including Cantor Fitzgerald, Morgan Stanley, KeyCorp and BTIG. The broadening analyst caution adds pressure despite some firms retaining Buy or Outperform ratings. Analyst downgrades after Q3 results and guidance

About HubSpot

HubSpot, Inc is a cloud-based customer relationship management (CRM) platform provider serving businesses that want to attract, engage and retain customers. Its platform brings together tools for marketing, sales, customer service, content management, operations and commerce, helping organizations manage customer interactions across the customer lifecycle.

The company’s offerings include marketing automation, email marketing, lead generation, website and content management, sales pipeline and engagement tools, customer support and help-desk capabilities, reporting and analytics, and payment and commerce features.