Insider Selling: Netflix (NASDAQ:NFLX) Insider Sells $464,230.62 in Stock

Netflix, Inc. (NASDAQ:NFLX) insider David Hyman sold 5,727 shares of the company’s stock in a transaction that occurred on Monday, February 9th. The stock was sold at an average price of $81.06, for a total transaction of $464,230.62. Following the completion of the transaction, the insider owned 316,100 shares in the company, valued at approximately $25,623,066. This represents a 1.78% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which is accessible through the SEC website.

Netflix Stock Up 1.3%

Netflix stock opened at $76.87 on Friday. The company has a market capitalization of $324.56 billion, a PE ratio of 30.42, a price-to-earnings-growth ratio of 1.35 and a beta of 1.71. The company has a debt-to-equity ratio of 0.51, a quick ratio of 1.19 and a current ratio of 1.19. Netflix, Inc. has a fifty-two week low of $75.23 and a fifty-two week high of $134.12. The firm has a 50 day moving average price of $88.67 and a 200 day moving average price of $107.06.

Netflix (NASDAQ:NFLX) last released its quarterly earnings results on Tuesday, January 20th. The Internet television network reported $0.56 EPS for the quarter, topping the consensus estimate of $0.55 by $0.01. Netflix had a return on equity of 43.26% and a net margin of 24.30%.The business had revenue of $12.05 billion during the quarter, compared to analyst estimates of $11.97 billion. During the same period last year, the business posted $0.43 earnings per share. The company’s quarterly revenue was up 17.6% on a year-over-year basis. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. Research analysts expect that Netflix, Inc. will post 24.58 earnings per share for the current year.

Key Stories Impacting Netflix

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Analysts see meaningful upside vs. current levels — some outlets highlight as much as ~55% upside, framing the pullback as a buying opportunity if deal risk fades. Analysts See 55% Upside for Netflix Despite $77 Share Price
• Positive Sentiment: Long-term investors remain committed — Loomis Sayles’ Global Growth Fund reiterated its structural thesis on Netflix, supporting a buy-the-dip narrative among some institutions. Loomis Sayles Maintains Structural Investment Thesis for Netflix
• Positive Sentiment: Recent quarterly results still support fundamentals — Netflix beat EPS/revenue in January and continues to show solid revenue growth and margins, a reason some investors treat the sell-off as temporary. Netflix Latest Earnings & Profile
• Neutral Sentiment: Options and trading activity ramping — increased call activity and options trade write-ups point to tactical, event-driven positioning rather than a clear directional vote. Traders may be using volatility to set up leveraged bets. Netflix Stock Pulls Back, Calls Heat Up
• Negative Sentiment: Paramount’s improved bid raises the odds WBD could accept an alternative to Netflix — Paramount sweetened its offer (ticking fees, covering break-up costs), increasing the likelihood Netflix loses the deal and adding takeover-execution risk. Paramount Sweetens Warner Bros Bid
• Negative Sentiment: Activist pressure at Warner Bros. Discovery is ramping — Ancora and other investors are opposing the Netflix deal and backing alternatives, which heightens uncertainty and market volatility around NFLX until the WBD process resolves. Ancora Capital Builds Stake in Warner Bros
• Negative Sentiment: Insider selling by senior executives adds to negative sentiment — disclosed sales by CEO Gregory Peters and others have been highlighted by media and can weigh on near-term investor confidence. Gregory Peters Sells Shares of Netflix
• Negative Sentiment: Elevated negative coverage and a fresh 52‑week low amplify downside risk — a wave of stories questioning valuation, deal pricing and industry positioning keeps selling pressure until clarity arrives. Netflix Stock Hits New 52-Week Low

Institutional Inflows and Outflows

Institutional investors have recently added to or reduced their stakes in the business. Rosenberg Matthew Hamilton lifted its position in Netflix by 2.1% in the 2nd quarter. Rosenberg Matthew Hamilton now owns 448 shares of the Internet television network’s stock worth $600,000 after buying an additional 9 shares in the last quarter. One Day In July LLC increased its stake in shares of Netflix by 3.3% in the second quarter. One Day In July LLC now owns 278 shares of the Internet television network’s stock worth $372,000 after acquiring an additional 9 shares during the last quarter. Able Wealth Management LLC increased its stake in shares of Netflix by 1.2% in the second quarter. Able Wealth Management LLC now owns 763 shares of the Internet television network’s stock worth $1,022,000 after acquiring an additional 9 shares during the last quarter. One Wealth Capital Management LLC raised its holdings in shares of Netflix by 0.5% during the second quarter. One Wealth Capital Management LLC now owns 1,767 shares of the Internet television network’s stock worth $2,366,000 after acquiring an additional 9 shares in the last quarter. Finally, Bell Investment Advisors Inc boosted its position in Netflix by 3.1% during the second quarter. Bell Investment Advisors Inc now owns 298 shares of the Internet television network’s stock valued at $399,000 after purchasing an additional 9 shares during the last quarter. Institutional investors and hedge funds own 80.93% of the company’s stock.

Analyst Upgrades and Downgrades

Several brokerages have recently issued reports on NFLX. Phillip Securities raised shares of Netflix from a “sell” rating to a “moderate buy” rating and increased their price target for the stock from $95.00 to $100.00 in a research report on Monday, January 26th. Freedom Capital upgraded shares of Netflix from a “hold” rating to a “strong-buy” rating in a report on Tuesday, January 27th. Citic Securities dropped their price target on shares of Netflix from $109.00 to $95.00 and set a “hold” rating for the company in a research note on Monday, January 26th. Guggenheim cut their price objective on Netflix from $145.00 to $130.00 and set a “buy” rating on the stock in a research report on Wednesday, January 21st. Finally, New Street Research reduced their price objective on Netflix from $100.00 to $96.00 and set a “neutral” rating on the stock in a research note on Thursday, January 22nd. One research analyst has rated the stock with a Strong Buy rating, thirty-three have issued a Buy rating and sixteen have assigned a Hold rating to the company. According to data from MarketBeat, Netflix currently has a consensus rating of “Moderate Buy” and a consensus target price of $116.08.

About Netflix

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.