SoFi Technologies (NASDAQ:SOFI) Shares Up 1.4% – Still a Buy?

SoFi Technologies, Inc. (NASDAQ:SOFI) shot up 1.4% on Thursday . The stock traded as high as $15.89 and last traded at $15.85. 52,889,929 shares traded hands during trading, a decline of 17% from the average session volume of 64,091,090 shares. The stock had previously closed at $15.63.

Trending Headlines about SoFi Technologies

Here are the key news stories impacting SoFi Technologies this week:

• Positive Sentiment: SoFi launched “Big Business Banking” — an enterprise banking platform that blends fiat and crypto and uses Solana to enable 24/7 payments and settlement. The product could expand revenue mix (deposits, fees, crypto flows) and help SoFi compete for enterprise stablecoin/use-case adoption. SoFi Stock: Why the Fintech’s Business Banking Launch ‘Impressed’ This Analyst.
• Positive Sentiment: Coverage of the Big Business Banking launch across outlets highlights strategic crypto-finance positioning — if adoption follows, this could drive higher-margin enterprise revenue and deepen SoFi’s product moat. SoFi Launches Banking Service for Businesses. Can It Boost the Struggling Stock?
• Positive Sentiment: SoFi expanded its Loan Platform business, securing roughly $3.6B in personal-loan delivery commitments — a push toward more fee-based, partner-driven revenue that could stabilize margins versus pure lending. A Look At SoFi Technologies (SOFI) Valuation After Expanding Its Loan Platform Partnerships
• Positive Sentiment: Some analysts/investors view the sell-off as an attractive entry point given expected multi-year earnings growth from cross-selling and platform expansion; proponents point to a potential bottom near current levels. SoFi: Market Panic Just Created An Amazing Entry Point
• Neutral Sentiment: The Muddy Waters short report and other criticisms have prompted caution — some commentators urge waiting for clearer proof of enterprise adoption and loan-platform resilience before buying. 1 Reason to Buy SoFi Stock After the Muddy Waters Short Report
• Negative Sentiment: Despite product announcements, headlines note the stock keeps falling amid sector weakness and investor doubts — negative press and valuation concerns continue to pressure the share price. SoFi Can’t Shake the Doubts, but Its Stock at $15 Is Crazy
• Negative Sentiment: Industry write-ups flagged that the stock dropped even after the new banking product — signaling investor skepticism that product launches will translate to near-term revenue/earnings relief. SoFi (SOFI) Stock Drops Despite Unveiling Always-On Enterprise Banking Solution

Analysts Set New Price Targets

A number of equities research analysts have issued reports on SOFI shares. Wells Fargo & Company assumed coverage on shares of SoFi Technologies in a report on Thursday, March 19th. They set an “equal weight” rating and a $19.00 target price on the stock. UBS Group set a $24.50 target price on SoFi Technologies in a report on Monday, February 2nd. Needham & Company LLC decreased their price target on SoFi Technologies from $36.00 to $33.00 and set a “buy” rating on the stock in a research report on Monday, February 2nd. The Goldman Sachs Group lowered their target price on shares of SoFi Technologies from $27.00 to $24.00 and set a “neutral” rating on the stock in a research note on Tuesday, January 6th. Finally, Truist Financial decreased their target price on SoFi Technologies from $28.00 to $21.00 and set a “hold” rating on the stock in a research note on Wednesday, February 18th. Seven equities research analysts have rated the stock with a Buy rating, nine have given a Hold rating and three have given a Sell rating to the stock. According to data from MarketBeat.com, SoFi Technologies currently has a consensus rating of “Hold” and a consensus target price of $25.91.

SoFi Technologies Price Performance

The company’s fifty day simple moving average is $19.02 and its 200 day simple moving average is $24.68. The firm has a market capitalization of $20.21 billion, a PE ratio of 41.71 and a beta of 2.24. The company has a quick ratio of 0.18, a current ratio of 0.78 and a debt-to-equity ratio of 0.17.

SoFi Technologies (NASDAQ:SOFI) last announced its quarterly earnings data on Friday, January 30th. The company reported $0.13 EPS for the quarter, beating the consensus estimate of $0.12 by $0.01. The company had revenue of $1.01 billion for the quarter, compared to the consensus estimate of $984.75 million. SoFi Technologies had a net margin of 13.34% and a return on equity of 5.88%. SoFi Technologies’s revenue for the quarter was up 39.6% on a year-over-year basis. During the same period in the prior year, the firm posted $0.05 EPS. SoFi Technologies has set its Q1 2026 guidance at 0.120- EPS and its FY 2026 guidance at 0.600- EPS. Analysts anticipate that SoFi Technologies, Inc. will post 0.26 earnings per share for the current fiscal year.

Insider Activity at SoFi Technologies

In other SoFi Technologies news, General Counsel Robert S. Lavet bought 5,000 shares of SoFi Technologies stock in a transaction dated Friday, February 6th. The shares were purchased at an average cost of $21.04 per share, for a total transaction of $105,200.00. Following the acquisition, the general counsel directly owned 17,172 shares in the company, valued at approximately $361,298.88. This represents a 41.08% increase in their position. The acquisition was disclosed in a document filed with the SEC, which is available through this link. Also, Director Steven J. Freiberg sold 94,225 shares of the firm’s stock in a transaction on Friday, February 6th. The stock was sold at an average price of $20.31, for a total value of $1,913,709.75. Following the completion of the sale, the director owned 588,849 shares of the company’s stock, valued at approximately $11,959,523.19. This represents a 13.79% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. In the last 90 days, insiders have bought 38,900 shares of company stock worth $705,398 and have sold 218,148 shares worth $4,161,735. Corporate insiders own 2.60% of the company’s stock.

Hedge Funds Weigh In On SoFi Technologies

A number of institutional investors have recently modified their holdings of SOFI. Brighton Jones LLC increased its holdings in SoFi Technologies by 2.0% during the fourth quarter. Brighton Jones LLC now owns 719,288 shares of the company’s stock valued at $11,077,000 after buying an additional 14,281 shares during the period. Caxton Associates LLP purchased a new position in shares of SoFi Technologies in the first quarter worth about $129,000. Empowered Funds LLC lifted its stake in SoFi Technologies by 5.2% during the 1st quarter. Empowered Funds LLC now owns 33,126 shares of the company’s stock valued at $385,000 after acquiring an additional 1,631 shares during the period. Franklin Resources Inc. boosted its holdings in SoFi Technologies by 23.2% in the second quarter. Franklin Resources Inc. now owns 13,796 shares of the company’s stock valued at $251,000 after purchasing an additional 2,596 shares during the last quarter. Finally, Prudential Financial Inc. grew its holdings in SoFi Technologies by 23.9% during the second quarter. Prudential Financial Inc. now owns 83,756 shares of the company’s stock worth $1,525,000 after acquiring an additional 16,146 shares during the period. 38.43% of the stock is owned by hedge funds and other institutional investors.

SoFi Technologies Company Profile

SoFi Technologies, Inc (NASDAQ: SOFI) is a diversified financial services company that provides consumer-focused lending, banking, investing and financial technology products. The company’s core offerings include student loan refinancing and private student loans, personal loans, mortgage lending, and credit card products. In addition to credit and lending, SoFi operates consumer-facing deposit and cash management accounts, an investing and trading platform, and an insurance marketplace through partner relationships, all designed to serve individuals seeking an integrated digital financial experience.

SoFi has grown beyond direct-to-consumer lending by building technology and infrastructure capabilities.